At some point, increasing revenue is a priority for every business. For a salon owner, an often overlooked opportunity to add to their bottom line is through selling exclusive product lines in store.
In a salon the hairdressers, stylists, and barbers are the front line of the company and gateway to achieving your increased revenue sales goals. As their product knowledge, trust, and relationship with clients grows, so should sales.
The team at Salon CA has carefully selected 5 retail sales tips to help salon professionals turn simple conversations into trust, and that trust into increased revenue.
Salon Retail Sales Tips
Selling a line of products is much more than having good prices and visual appeal (although this does help in the long run).
At the least, champions of sales are likable and earn their customer’s trust. Their ability to generate sales stem from their skill in understanding the needs of their customers, and procuring a strong sense of desire for a respective product.Read More