FREE SHIPPING Over $75 - Call Salon CA Today - 855.725.6622

If your salon or barber shop’s marketing campaign is not including the use of social media, you are missing out on revenue and increasing both your new and returning clients.

Hair salon stylist client selfie social media

Nearly everyone has a cellphone, and most of those phones are connected to at least one social media platform. Ask yourself, why not use this to your advantage?

In this article, the team at Salon Ca outlines innovative, easy, and free ways to build your client base through the use of social media and its advertising platforms.

Hair Styling Videos & Tutorials to Gain Instagram, Facebook, and Twitter Followers

Getting new followers on social media platforms is a process like any other marketing activity. If you are regularly contributing by posting relevant and interesting content, people will naturally gravitate to your page or profile.

Showcase the talent of your team through videos and tutorials. No fancy filming equipment or scripted lines are needed, simply shoot an Instagram photo or video of one of your barbers or stylists doing what they do best.

Read More

At some point, increasing revenue is a priority for every business. For a salon owner, an often overlooked opportunity to add to their bottom line is through selling exclusive product lines in store.

Salon beauty supply sales display and hairdresser

In a salon the hairdressers, stylists, and barbers are the front line of the company and gateway to achieving your increased revenue sales goals. As their product knowledge, trust, and relationship with clients grows, so should sales.

The team at Salon CA has carefully selected 5 retail sales tips to help salon professionals turn simple conversations into trust, and that trust into increased revenue.

Salon Retail Sales Tips

Selling a line of products is much more than having good prices and visual appeal (although this does help in the long run).

At the least, champions of sales are likable and earn their customer’s trust. Their ability to generate sales stem from their skill in understanding the needs of their customers, and procuring a strong sense of desire for a respective product.

Read More

Whether it's a blunt fringe, short layers, dip-dye or a whole new shade of hair, the new year brings with it the perfect opportunity to test out the most coveted hairstyles and hair trends sported by celebrities, social media and street-style stars.

Never at SalonCA.com have we seen so much diversity in men's and women’s hairstyles. The days of running with the same old haircuts and styles for years have ended. Men and women are willing to try something new each time they visit the barbershop or salon hoping to stand out amongst the crowd.

Male Hairstyles and Haircuts Popular

Messy longer hair looks are in right now. Other styles are long hair all one length, medium length sides (although faded haircuts will still be a popular choice) with more length on top, and plenty of slicked back looks for extra cool.

Hairstyles and haircuts popular for men

Read More

salon furniture and equipment warehouseSalon CA is your salon equipment, furniture, and beauty supply store. Located in Sacramento, Ca is our warehouse, but through our website we ship barber chairs, hair supplies, hydraulic styling chairs, and beauty equipment.

On our blog we will review products, offer tutorials on hair and barber supplies, showcase the latest shampoo chairs, styling stations, and portable hair dryers. Whether you are a new hairdresser looking for helpful tips, or a salon owner shopping for new equipment, we will provide information to help grow your beauty business.

Read More